Breastfeeding Grand Rounds 2008: Making Breastfeeding the Norm: Social Marketing

Presenters:

At the conclusion of the presentation, the participants will be able to:

  1. Describe the importance of making breastfeeding the norm
  2. Define social marketing
  3. Describe two social marketing campaigns to make breastfeeding the norm

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Participant Information

Are you Hispanic, Latino/a, or Spanish origin? * (One or more categories may be selected)
What is your race? * (One or more categories may be selected)

Motivation to Participate

Program Evaluation

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Learning Outcome

Objectives/Learner's achievement of each objective
As a result of this educational activity, I am able to:

Presenters

Presenter 1
Trish MacEnroe, Director, NYS WIC Training Center

Presenter 2
Lynne Doner Lotenberg, MA, Social marketing consultant; co-author of Marketing Public Health; co-editor of Social Marketing Quarterly

Presenter 3
Ruth Lawrence, MD, Professor of Pediatrics and Obstetrics & Gynecology, University of Rochester School of Medicine & Dentistry, and author of "Breastfeeding: A Guide for the Medical Profession"

Conflict of Interest

Outcomes of Education

Please list up to three specific barriers you have identified that will prevent you from incorporating what you have learned into practice.

Comments

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(Not eligible for continuing education credits)